Connected by their Parisian heritage, both KARL LAGERFELD and L’Oreal Paris share a vision based on elegance, style and relentless innovation. As Karl once said, “Tomorrow I could be the opposite of what I am today” — which is also the idea this collaboration invited women to explore.
The collection featured elegant beauty products with a sophisticated, rock-chic attitude. It included a nine-color eyeshadow palette, illuminating highlighter, moisturizing Color Riche lipsticks, volumizing mascara and liquid eyeliner.
To celebrate the KARL LAGERFELD X L’ORÉAL PARIS collection, an exclusive launch party was hosted in Paris on September 27, coinciding with Paris Fashion Week.
The star-studded event was joined by Doutzen Kroez, Liya Kebede, Soo Joo Park and Luma Grothe — who all appeared in the KARL LAGERFELD X L’ORÉAL PARIS campaign — plus Eva Longoria, Meghan Roche, Davika Hoorne, Kat Graham, Sir John, Xenia Tchoumi and more.
